真真正正的入门运营书籍。
能感觉到作者有丰富的经验和独到的见解，但是在排版上，没有正常书籍的严谨性，整本书的逻辑结构十分混乱，丰富的经验加上杂乱的顺序，只能说，需要入门者下很大功夫来自己整理才能获取真正的价值。
但是不可否认的是，这本书的确填补了运营相关方面的空白。
关于案例，我想失败的案例要比成功的案例更有参考价值，作者在书中谈到，担心太多的案例会影响书籍的阅读体验，我想，作者可以单独拿出一本失败案例集来卖，这样子效果更好。
所以，总体来说，我推荐这本书给完全不懂的新手看。但是，想仅仅通过一本书就入运营的门，是不现实的。
下载免费的 Kindle 阅读软件，即可立即在智能手机、平板电脑或电脑上阅读 Kindle 电子书 - 无需 Kindle 设备。了解更多信息
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![“从零开始做运营(百度、阿里、腾讯、知乎……的员工都在看的互联网运营干货)”，作者：[张亮]](https://images-cn.ssl-images-amazon.cn/images/I/51dZ-Fddn1L._SY346_.jpg)
来自出版社
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| OKR工作法:谷歌、领英等顶级公司的高绩效秘籍 | 公众号运营实战手册 | 零售的本质 | 智能商业 | 战胜一切市场的人 | 从0到1:开启商业与未来的秘密 | |
| 编辑推荐 | 风靡硅谷科技企业的全新工作模式,颠覆KPI的全新效率评估体系 | 让你的运营力、策划力、传播力得到快速提升 | 便利店终将彻底改变我们的生活，揭开隐藏在零售业里的商业机密 | 阿里巴巴集团“军师”曾鸣新作，马云作序推荐 | 爱德华·索普：我是如何击败庄家和战胜市场的？查理·芒格也在看的书，《黑天鹅》作者亲笔作序 | 《人民日报》推荐"创业者必读书"书单) |
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